Informativa sulla privacy

Last updated: October 12, 2026

Personal Information We Collect or Process

4youreyes operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a suitable shopping experience (the “Services”). 4youreyes is powered by Shopify, which enables us to provide the Services. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or otherwise engage in a transaction through the Services, or when you communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Services, you acknowledge that you have read this Privacy Policy and understand how your information is collected, used, and disclosed as described herein.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you or another person. Personal information does not include information that has been collected anonymously or anonymized so that it cannot identify you or be linked to you. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from such information:

  • Contact details, including your name, address, billing address, shipping address, phone number, and email address.

  • Financial information, including credit card numbers, debit card numbers, financial account numbers, card payment details, financial account information, transaction details, payment methods, payment confirmations, and other payment information.

  • Account information, including your username, password, security questions, preferences, and settings.

  • Transaction information, including the items you view, add to your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.

  • Communications with us, including information you provide when communicating with us, such as when you submit a customer support inquiry.

  • Device information, including information about your device, browser, or network connection, your IP address, and other unique identifiers.

  • Usage information, including information about your interactions with the Services, as well as how and when you access or browse the Services.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.

  • Automatically through the Services, including through your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.

  • From our service providers, including when we engage them to implement specific technologies and when they collect or process personal information on our behalf.

  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which Services you use, we may use your personal information for the following purposes:

  • Providing, personalizing, and improving the Services. We use your personal information to provide the Services to you and fulfill our contractual obligations; process your payments; fulfill your orders; remember your preferences and items of interest; send account-related notifications; process purchases, returns, exchanges, or other transactions; create, maintain, and manage your account; arrange shipping; facilitate returns and exchanges; enable you to post reviews; and create a personalized shopping experience, such as recommending products related to your purchases. This may include using your personal information to personalize and improve the Services.

  • Marketing and advertising. We use your personal information for marketing and advertising purposes, including sending you marketing, advertising, and promotional communications by email, text message, or postal mail, and showing you online advertisements for products and services on our Services or other websites. These advertisements may be based on items you have previously purchased or added to your cart, as well as other activity on the Services.

  • Security and fraud prevention. We use your personal information to authenticate your account; provide a secure payment and shopping experience; detect, investigate, or take action against potentially fraudulent, illegal, unsafe, or malicious activity; and protect public safety and our Services. If you choose to use the Services and register an account, you are responsible for protecting your account credentials. We recommend that you do not share your username, password, or other login information with anyone.

  • Communicating with you. We use your personal information to provide customer support, respond to your inquiries, deliver effective services, and maintain our business relationship with you.

  • Legal purposes. We use your personal information to comply with applicable laws or respond to valid legal processes, including requests from authorities or government agencies; investigate or participate in legal proceedings, potential or ongoing litigation, or other legal processes; and enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, subject to this Privacy Policy. These circumstances may include:

  • With Shopify, vendors, and other third parties that perform services on our behalf, such as IT management, payment processing, data analytics, customer support, data storage, order fulfillment, and shipping.

  • With business and marketing partners to provide you with marketing services and advertisements. For example, we use Shopify to deliver personalized advertisements through third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy policies. Depending on where you live, you may have the right to request that we stop sharing your information for personalized advertising and marketing based on your online activity across different merchants and websites. You can exercise your right to opt out here.

  • When you ask us or authorize us to disclose certain information to third parties, for example, to ship your products, or when you use social media widgets or login integrations.

  • With our affiliates or within our corporate group.

  • In connection with a business transaction, such as a merger or bankruptcy; to comply with legal obligations, including responding to subpoenas, search warrants, and similar requests; to enforce our Terms of Service or policies; and to protect or defend the Services, our rights, and the rights of our users or other individuals.

Our Relationship with Shopify

The Services are powered by Shopify, which collects and processes personal information relating to your access to and use of the Services in order to provide and improve the Services for you. To provide and improve the Services, information you submit through the Services will be transmitted to and shared with Shopify and third parties that may be located in countries other than your own.

To help protect, grow, and improve our business, we also use certain enhanced Shopify features that incorporate data and information Shopify receives from your interactions with our store, other merchants, and Shopify. To provide these enhanced features, Shopify may use personal information collected from your interactions with our store, other merchants, and Shopify itself. In these circumstances, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights regarding the use of your personal information for these purposes.

For more information about how Shopify uses your personal information and the rights you may have, please refer to the Shopify Consumer Privacy Policy. Depending on where you live, you may also exercise certain rights relating to your personal information through the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy, security, and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, or for the accuracy, completeness, or reliability of the information they contain.

Information you provide in public or semi-public spaces, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of those third-party platforms, without restrictions on its use by us or those third parties. The inclusion of such links does not imply our endorsement of the content, owners, or operators of those platforms, except as disclosed on the Services.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children who are under the age of majority in your jurisdiction. If you are a parent or legal guardian of a child who has provided us with personal information, you may contact us using the contact details below to request its deletion.

As of the effective date of this Privacy Policy, we are not aware of any “sharing” or “selling” (as those terms are defined under applicable laws) of personal information belonging to individuals under the age of 16.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “absolute security.” In addition, information you send to us may not be secure while being transmitted. We recommend that you use secure channels when communicating confidential or sensitive information to us.

The length of time we retain your personal information depends on various factors, including whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce other agreements and policies.

Your Rights and Choices

Depending on where you live, you may have one or more of the following rights regarding your personal information. However, these rights are not absolute, may apply only in certain circumstances, and we may deny your request where permitted by law.

  • Right to access and know. You may have the right to request access to the personal information we hold about you.

  • Right to deletion. You may have the right to request that we delete the personal information we hold about you.

  • Right to correction. You may have the right to request that we correct inaccurate personal information we hold about you.

  • Right to data portability. You may have the right to receive a copy of the personal information we hold about you and request that we transfer it to a third party, subject to certain circumstances and exceptions.

  • Right to opt out of the sale or sharing of personal information for targeted advertising. Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of your personal information or its processing for purposes considered “targeted advertising” under applicable privacy laws. You can exercise this right here.

    Please note that if you visit our website and the Global Privacy Control opt-out preference is enabled, we will automatically treat that signal as a request to opt out for the device and browser you use to access our website. If we can associate the device sending the signal with a Shopify account, we will also apply the opt-out request to that account.

    For more information about the Global Privacy Control, please visit https://globalprivacycontrol.org/. Apart from the Global Privacy Control, we do not recognize other “Do Not Track” signals that may be sent by your browser or device.

  • Managing communication preferences. We may send you promotional emails, and you can opt out of receiving them at any time by using the unsubscribe option included in our emails. If you opt out, we may still send you non-promotional emails, such as those relating to your account or orders.

If you reside in the United Kingdom or the European Economic Area (EEA), subject to the restrictions and limitations imposed by local law, you may also have the following rights in addition to those listed above:

  • Right to object to processing and restrict processing. You may have the right to ask us to stop or restrict the processing of your personal information for certain purposes.

  • Right to withdraw consent. Where we rely on your consent to process your personal information, you have the right to withdraw that consent. If you withdraw your consent, this will not affect the lawfulness of processing based on your consent before its withdrawal.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. For more information about how Shopify uses your personal information and the rights you may have, including rights relating to information processed by Shopify itself, please visit https://privacy.shopify.com/en.

You will not be discriminated against for exercising any of these rights. Before processing your requests, we may need to verify your identity, as permitted by applicable law. Where permitted by applicable law, you may appoint an authorized agent to submit requests on your behalf to exercise your rights. Before accepting a request from an agent, we will ask them to provide proof that you have authorized them to act on your behalf, and we may also ask you to verify your identity directly. We will respond to your request within the timeframes required by applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the details below or to submit your complaint to your local data protection authority.

For the EEA, you can find a list of the relevant data protection supervisory authorities here.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country in which you reside.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or equivalent agreements issued by the relevant UK authorities, unless the transfer is to a country that has been recognized as providing an adequate level of data protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on our website, update the “Last updated” date, and provide notice as required by applicable law.

Contact Us

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights email us at contact.4youreyes@gmail.com.

For the purposes of applicable data protection laws, we are the data controller of your personal information.